by Song Evolution | Aug 24, 2022 | Music Marketing
Here is a scenario to think about.Madonna releases her latest album and 2 million people go online to their favourite bit torrent or P2P program to look for a free copy. The Record label is up in arms at the lost revenue, piracy is killing the music industry etc etc...
by Song Evolution | Aug 24, 2022 | Music Marketing
So you have a nice restaurant with good food and service, and yet the dining room is not always full. You spend quite a lot of money in marketing and wonder why it’s not working for you. Well let me tell you, there are many other restaurants with good food, good...
by Song Evolution | Aug 23, 2022 | Music Marketing
Think of the most successful gospel recording artists you know and you’ll discover that they have all been well branded. Gospel artists like Kirk Franklin, Mary Mary, Yolanda Adams and Donnie McClurkin are at the pinnacle of their careers but along the way, and...
by Song Evolution | Aug 23, 2022 | Music Marketing
Turn on your PC, switch on the TV or talk to anyone, anywhere and everyone seems to be talking about Twitter. And in case you didn’t know already, Twitter is the fastest growing social networking website on the Internet. And why is this? Well, there are many...
by Song Evolution | Aug 23, 2022 | Music Marketing
Do you plan to market or sell products and services to African-American consumers? If so, in order to successfully market to this community, it is to your advantage to understand certain digital marketing trends: how today’s African-Americans shop, where they...
by Song Evolution | Aug 23, 2022 | Music Marketing
I was listening to NPR the other day when they did a report on tipping in the restaurant industry. One they had a list of tips on how wait staff can increase their tips. That got me brainstorming and surfing the net for other ideas to boost tips. That combined with...